Two of Colorado’s biggest names are participating in a new NIL campaign. Offensive lineman Jordan Seaton and quarterback ...

Some doubted Clemson could keep up in college football’s new era — top recruits say the program’s approach is exactly why ...

For recruits with their eyes on the future, the choice is clear. The short-term allure of NIL is tempting, but the long-term ...

Colorado Buffaloes quarterback Julian 'JuJu' Lewis is entering his freshman season with the program. There is much excitement ...

No one associated with or acting at the direction of a member school, such as booster clubs, alumni or collectives, may use ...

West Virginia became the 44th state to legalize NIL for youth athletes. The policy officially went into effect August 8.

In its announcement, Tennessee said that Adidas would provide "unprecedented" NIL opportunities for athletes across all 20 of ...

Although Lewis, who reclassified from the 2026 class and was originally committed to USC, has yet to take a college snap, ...

At a gathering of personnel directors, recruiting coordinators, general managers, scouts and analysts, two issues received more attention than any others.

CHARLOTTE, N.C. — Charlotte star basketball player Bryce Slay has signed a Name, Image, Likeness (NIL) endorsement deal with ...

Hammock warns players to focus on life lessons, not just quick money, as the transfer portal reshapes the game.

In a world where college athletes are now receiving benefits for their name, image and likeness, it’s time for middle and ...