Big data and mobile geolocation can predict a firm’s future fundamentals, providing a new and potentially powerful investment ...
The data revolution ... analysis of big data is commonplace, with consumer profiling, personalised services, and predictive analysis being used for marketing, advertising and management.
For more than a decade, the business world has been captivated by the concept of “big data.” Collecting massive amounts of information was supposed to revolutionize decision-making, giving companies ...