"Customers have shown that they will not pay any premium for these large EVs," Farley said in an earnings call.
Ford doesn't think battery-electric powertrains in its full-size trucks and SUVs make sense moving forward. CEO Jim Farley ...
Jesse Acosta fell in love with the smoothness and speed of his new Ford F-150 Lightning, an electric version of Ford’s ...
Ford’s F-150 Lightning is losing ground in the US with new electric pickups like the Tesla Cybertruck and Chevy ...
Ford's electric vehicle sales surged by 21.2% in January, driven mainly by the Mustang Mach-E SUV, which saw a 172% increase ...
Reason to love it #4: Still a Ford F-150 The interior of the F-150 Lightning is very similar to a regular F-150's cabin. Sure, there are different components here and there, but it sure felt like ...
The 2025 Ford F-150 Lightning electric pickup truck carries over without major changes. For now at least, that includes prices—remarkable, given the unpredictably of Lightning pricing since the ...
Ford’s all-electric F-150 Lightning pickup debuted to positive reviews but in recent months has begun to stumble, caught in an across-the-board slowing of demand for EVs and competition from cars like ...
Ford F-150 Lightning demonstrates how far electric vehicles have come. This electric pickup successfully translates America’s ...
Ford Motor witnessed EV sales soar 21.2% in the U.S. in January despite a drop in sales of both its E-transit van and F-150 ...
Ford Motor Co. is forecasting weaker earnings growth for this year and further losses in its electric vehicles business as it ...