Schultz said he did a "cartwheel in my living room" when he heard Niccol's turnaround plan for the coffee chain.

Howard Schultz gave a full endorsement of Starbucks Chief Executive Brian Niccol’s turnaround plan, with the chain’s former ...

In other words, the businesses were planning to pass the costs along to the customer, something no one in the country struggling with an already-high cost of living wants to hear. Related: Starbucks ...

Starbucks CEO Brian Niccol tells Axios that one of the company's biggest missteps was pulling back on in-store seating — and ...

Starbucks founder Howard Schultz has endorsed company CEO Brian Niccol’s bold “Back to Starbucks” strategy, first introduced ...

Despite price pressures from tariffs and an extended sales slump, Starbucks CEO Brian Niccol said he is optimistic the ...

Former Starbucks CEO Howard Schultz made a surprise appearance at the company's Leadership Experience in Las Vegas.

The plan applies to the more than 11,000 company-owned stores in North America, rather than the roughly 18,000 combined ...

Even Starbucks is hopping on the protein trend. If you’ve been on the internet in recent months, you’ve probably seen an ...

Most of the new menu items sampled by USA TODAY, including a new protein cold foam, will see additional testing before being ...

CompanyOverview|NASDAQ:SBUX] Starbucks Corp. (NASDAQ: SBUX) is at the beginning of a high-stakes turnaround under new chief ...

Starbucks is in a slump after a year of declining sales, boycotts, and executive turnover. Now, they’ve hired former Chipotle CEO Brian Niccol to turn the tide by investing in the company’s ...