Big 12 chief marketing officer Tyrel Kirkham is one of the league employees tasked with modernizing the conference. In 2022, ...

Fully adorned with “XII” symbols, the court has been panned as headache-inducing, although the Big 12’s commissioner said ...

The designs for the new MLB Overlap hats resulted in some borderline offensive logos, and plenty of online jokes.

The Big 12 went bold and partnered with Undefeated to design a funky basketball court with tiny "XII" logos all over it.

Jeff Cameron owns Prodigy Sports, a sporting goods store in Bedford that specializes in designing team wear. Working there ...

Surging popularity behind sports vintage wear is having a moment in Baltimore, as Orioles and Ravens fans seek unique fashion ...

Workers at the PT Batang Apparel factory in Indonesia are now protected by an agreement that prohibits sexual violence and harassment in the workplace. The factory makes products for Fanatics, ...

I put Barry's activewear to the test during a class. See how the sports bra, tank, and socks performed in terms of comfort, ...

Hayden Shearn, 18, and Kaxton Knight, 17, both students at Hancock County High School, are taking a stab at entrepreneurship by introducing an apparel line called Rehab Clothing. The pair, who have ...

A fashion show in Paris was staged against a backdrop of 200 people playing Fortnite together. It was a distraction, at best.

Port Adelaide will wear fresh guernseys in its season-opening clash against Collingwood after finding a sponsor to replace GFG Alliance.

The German sports company is "pushing the edges" of the heritage-based subbrand with the new marketing initiative.