News

A shakeup to the Starbucks rewards program for customers using their own cups is the latest change under CEO Brian Niccol.
Starbucks is changing one of the most generous parts of its loyalty program, marking the latest effort by CEO Brian Niccol to ...
Starbucks is eliminating one of its most generous loyalty program benefits as part of CEO Brian Niccol's broader strategy to ...
Starbucks is changing its rewards program's star system regarding reusable cups. If your order with your reusable cup is more ...
Starbucks CEO Brian Niccol sits down with Yahoo Finance executive editor Brian Sozzi and senior reporter Brooke DiPalma for a conversation about the company's restructuring plans, which includes ...
Starbucks CEO Brian Niccol was awarded approximately $96 million in total compensation after just four months on the job — quickly becoming one of the highest-paid executives in corporate America.
Starbucks CEO Brian Niccol on Wednesday told investors that he plans to overhaul Starbucks’ US locations, adding more comfortable seating, ceramic mugs and a coffee-condiment bar, with customer ...
“I walk out empty-handed.” Mr. Tutunjian’s frustrations are now Brian Niccol’s problems. Mr. Niccol took over as the Starbucks chief executive on Sept. 9 and quickly laid out what’s ...
And in a brilliant first memo from Brian Niccol, the new chairman and CEO of Starbucks (who hails from Taco Bell and Chipotle), he promises that “we’re getting back to Starbucks.” “ ...
Starbucks said Tuesday it is replacing embattled CEO Laxman Narasimhan with Chipotle boss Brian Niccol — a surprise move that comes after months of slowing sales and growing heat from activist ...
Chipotle CEO Brian Niccol will be leaving the fast casual food chain to take over as the chief executive of Starbucks, the companies announced Tuesday. Niccol will start in his new leadership role ...
By Danielle Kaye Starbucks unveiled an abrupt leadership change on Tuesday: Brian Niccol, a high-profile name in the restaurant industry, is taking the reins, after months of weak sales at the ...