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What was originally a gaffe has turned into marketing gold, and offered lessons for trusting junior employees and acting fast ...
These execs are making waves in sports marketing.
Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...
Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws disadvantaged them.
AEO has skyrocketed in popularity, but critics claim that the search strategy is not all it's cracked up to be.
Advertisers are getting ready for the search giant to monetize its new AI channel, but there are challenges ahead.
Randy Krallman directed a series of spots, in which Telstra repeatedly blocks threats posed by the inept Zalunians.
A guide to making the most visible commercials of the year—here are the ins and outs of production and cracking the creative ...
Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...
The CEO of Deutsch is a 2025 Ad Age Leading Women honoree.
Advertisers run into issues with Kokai, The Trade Desk's new buying product, and SSP competitors worried that some flaws ...
Marcela Melero, chief growth officer for personal care at Unilever, started as a food engineer, ultimately became a marketer ...