YouTube's AI Overviews test could reshape how users find videos. Will it boost discovery or cut into views for creators and ...

Catalog ads now support dynamic overlays – sticker-style labels that highlight prices, discounts, and free shipping.

Meta tags are levers of control – not just code. Use them to boost visibility, drive clicks, and shape how AI sees your ...

OpenAI CEO Sam Altman has previously said he hates ads and he was concerned about products that manipulate the truth to suit ...

Google's expanded feature brings streamlined purchasing to Demand Gen campaigns on YouTube, potentially increasing conversion ...

Explore the best affiliate networks for ecommerce, SaaS, lead gen, and enterprise brands, with detailed pros, cons, and ...

Judge rules that Google 'willfully engaged in anticompetitive acts' and 'substantially harmed' users and publishers.

Channel controls for Demand Gen lets you precisely target YouTube Shorts, Gmail and other visual platforms, with detailed ...

Google’s AI Overviews are significantly decreasing clicks to traditional organic listings, especially for non-branded, ...

Learn how mindset, emotion, and behavior shape platform choice and how to build content strategies that meet them there.

The new ad guidance pushes advertisers to AI and broader targeting while promising better results but may primarily serve ...

Google Ad spending grew 9% while Microsoft Ads saw stronger 17% growth and PMax campaigns showed deteriorating performance, ...