This article delves into a game-changing application of AI in marketing: effortless attribute discovery. Even seasoned brand ...

According to Forrester’s 2025 Budget Planning Guides, leaders intend to spend more in 2025 after a year of restrained budget ...

Generation Alpha, born roughly between 2010 and above, is often seen as adept navigators of a digital world dominated by ...

Digital out-of-home (DOOH) advertising continues to rapidly transform the advertising landscape, melding the physical and ...

Electrolux Group premium electronics brand AEG has unveiled its first ever sonic identity and a bold new look in a brand ...

The Singapore Science Centre has picked GOODSTUPH Singapore as its creative agency for Science Centre Singapore’s UNTAME ...

Singapore Kindness Movement (SKM) is delving into the world of fashion and with the release of an exclusive pair of shorts.

Less than 16% of advertisements are recalled and correctly attributed. Meanwhile, a third of online ads are never seen so how ...

Over the weekend, fashion retailer UNIQLO decided to completely wipe its Instagram page clean in a surprise move that left ...

Sawhney to lead commercial growth for Epsilon focusing on India, Southeast Asia, and expansion into North Asia.