During December, audiences in Mexico increased their streaming usage by 0.7 points compared to the previous month, accounting for 22.3% of TV viewing.
The Media Rating Council (MRC) has completed its accreditation process covering Nielsen’s innovative Big Data + Panel National TV measurement, after recently accrediting Nielsen’s integration of first ...
Nielsen est le premier fournisseur accrédité de mesures d'audience TV nationale pour Big Data + Panel Nielsen adopte le Big Data + Panel comme monnaie d'échange pour l'Upfront 2025 Les mesures Big Dat ...