Millions of Kroger shoppers swipe or enter their loyalty card at the checkout every day ... misrepresents how Kroger responsibly uses data to benefit customers,” the company said.

For years, Kroger has made a concerted effort to drive people to its loyalty program and more than 95 percent of customer transactions are tied to a Kroger loyalty card. Kroger leverages customer ...

Kroger has secret shopper profiles on millions of its grocery customers. They may be affecting what consumers pay for goods.

Your grocery trips are fueling a billion-dollar data business you never agreed to. Consumer Reports found that Kroger collects and monetizes data from its 63 million loyalty program members, using ...

84.51° utilizes first-party retail data from over 62 million US households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey. As the core in-house data ...

Kroger Precision Marketing (KPM), the retail media business of US grocer Kroger has announced the launch of its new in-store ...

“The way this data is being used is very clearly widening ... than 95 percent of customer transactions are tied to a Kroger loyalty card. The grocery chain also has an in-house data unit ...

Consumer Reports found that Kroger collects and monetizes data from its 63 million loyalty program members, using this information to power its “precision marketing” division. The data ...