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Labubu isn’t quirky fluff - it’s strategic mastery. It shows how trend-savvy brand builders can cultivate connection.

It is tapping into the region’s fast-growing blind box and collectibles trend. Designer toy brand Pop Mart is accelerating ...

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"Blind box" toymaker Pop Mart, which has seen frenzied sales worldwide for products related to its ugly-cute Labubu character, opened its first jewellery store in Shanghai on June 13.

Pop Mart, known for its 'blind box' toys, opened its first jewellery store in Shanghai, named Popop, featuring accessories adorned with popular characters like Labubu, Molly, and Skullpanda.

Pop Mart, the popular 'blind box' toymaker known for its Labubu character, launches a new jewellery concept store named Popop in Shanghai, offering accessories featuring their beloved characters.

[SHANGHAI] “Blind box” toymaker Pop Mart, which has seen frenzied sales worldwide for products related to its ugly-cute Labubu character, opened its first jewellery store in Shanghai on Friday (Jun 13 ...