Takashi Iizuka, the head of Sega’s Sonic Team, knows speed. So when it came to developing a new Sonic Racing game, ...

we can start to challenge people," he added. "We can say, 'Is this what you need? Can we do something more interesting?'" I personally look forward to seeing where sonic branding goes next.

The past is a place of reference, reverence, self-recognition, and deep learning. Every brand has something special, whether ...

Sonic the Hedgehog 3's post-credits scene might hint at a time travel storyline for Sonic 4, but not in the way that most ...

Sonic Racing promises some much-needed multiplayer chaos on the Switch. Check out the details and more gaming news from ...

Dyke confirmed Sonic is “100%” pursuing acquisitions in the second half of 2025, particularly in its franchise business. EchoPark is expected to begin expansion again in early 2026, and the company is ...

Shadow the Hedgehog is back with Classic and Modern Sonic in Sonic X Shadow Generations, an all-new collection featuring two unique experiences!

Funny enough, Leach discovered his most powerful vocal capabilities by accident. He recalled a time where he was injured, and ...

Sonic has teamed up with Gameloft's free-to-play racer Asphalt Legends Unite (formerly known as Asphalt 9: Legends ), which ...

"I want my sound to be up there with some of the best doing it, and I'm so excited to be able to learn from some of the best ...

Running a restaurant in 2025 takes more than a good location and a strong work ethic. Today’s top franchisees are analyzing ...