TikTok has long been a breeding ground for viral trends, but its latest subculture, “SkinnyTok,” is reigniting old diet ...

While dress shoes and Beyonce's Cowboy tour are expected to give Steve Madden sales a lift, 'Dupe Culture' and TikTok could ...

TikTok’s global head of business marketing and commercial partnerships shares the ways brands are making themselves ...

Social media influencers acting as cultural translators are shaping what flavors break through in food and beverage – ...

Teens are diving into intense skincare routines inspired by TikTok, often slathering on six or more products daily, sometimes ...

The social media platform has given birth to countless bizarre trends but the shirtless informative videos on national parks ...