Yash Raj Films has always deployed unique strategies to spike audience interest while promoting the YRF Spy Universe movies.

Shahid Kapoor and Disha Patani will be uniting for the first time in Vishal Bhardwaj's film which is tentatively titled Arjun ...

Featuring an ensemble trio of Hrithik Roshan, Jr NTR and Kiara Advani, YRF's sixth offering precedes 'Alpha', which stars ...

Yash Raj Films is using this unique strategy to maintain the surprise and intensity of their onscreen clash by keeping them ...

The sequel to the 2019 film 'War', 'War 2' features Hrithik Roshan's character Kabir as enemy number one, while Jr NTR's ...

Brace yourself for a thrilling ride as highly anticipated sequels and returning favorites gear up to dominate screens.

Mumbai: The highly-anticipated YRF spy thriller ‘War 2’, starring Hrithik Roshan and Jr NTR in lead roles, is slated to ...

With the release date inching closer, fans are on tenterhooks and can't wait to see Hrithik Roshan and Jr NTR together before ...

Yash Raj Films adopts a unique strategy for War 2. Hrithik Roshan and Jr NTR will not appear together during promotions. The ...

Abhishek Bachchan recalls being ignored before ‘Dhoom’ made him a star, and the life-changing advice Hrithik Roshan gave him.

YRF is using this approach so the audience can see their intense conflict to deliver them the best experience of the movie before looking at their friendship in the promotions.

Siddharth Anand's reaction to Ta Ra Rum Pum amid Brad Pitt's F1 (Formula One) release took the internet into frenzy.