Logi5, a new digital advertising platform, has launched in the UAE. It promises to revolutionise how brands engage with their ...

Burson's Corey duBrowa talks about becoming – and helping clients become – operationally ready in the world of GenAI.

STC, a tech and digital enabler in Saudi Arabia, has unveiled its latest campaign for the “Sawa” prepaid packages, reflecting ...

Amp, part of Landor Group, has announced the appointment of Reiner Erlings as Managing Director for the Middle East and APAC.

The ad campaign was created by BigFoot Films and creative agency NNC was rolled out across cinemas in the UAE, including VOX cinemas and Novo Cinemas, as well as the Sharjah Book Authority's social ...

Drawing submissions from 40 countries over four continents, these awards invite agencies of all sizes to showcase their ...

IFZA's Ruth O'Malley delves into search and user trends with a first-hand dive into the future of search comparing Google and ...

Sony Middle East and Africa's Jobin Joejoe calls for brands to contribute to the growth and sustainability of the creator ...

Petromin Corporation's Hussein Dajani shares Saudi Arabia's readiness for AI influencers as well as related risks, challenges & case studies.