While CTV is an exciting and growing medium, there are a number of challenges advertisers face including audience ...

In a letter seen by the Financial Times, the BBC claims that Perplexity’s “default AI model” was trained on BBC material and ...

We caught up with Rob Bradley, Senior Vice President - Digital Revenue, Strategy and Operations of CNN at Cannes 2025. High ...

WhatsApp is finally making its move toward monetisation. WhatsApp will be introducing ads on its Status screen, the first ...

Even Microsoft – admittedly, not exactly the ad tech North Star – is offering directional clues. The company recently ...

In today’s Digest, we discuss the UK Data bill passing without the AI Copyright clause, a UN rapporteur urging green ...

The sun has been shining down on Cannes too, of course, as the ad tech industry gathered once again in the South of France to ...

Amazon has announced its integration with Disney Advertising’s Real time Ad Exchange (DRAX), becoming the third demand-side ...

Leading ad tech company Adnami has announced the appointment of Stevie Antonioni as its new managing director, UK. The hire ...

Tappx, the leading ad tech company offering technology for in-app, web, and CTV digital advertising, has disclosed its carbon ...

Today’s digital economy is largely built on intent monetisation through ads, keywords, and affiliate links. But when users ...

As third-party identifiers fade and walled gardens dominate deterministic signals, precision requires more than matching ...