News

The TikTok updated AI tools let brands create influencer-style videos using avatars that model products and mimic creators — ...
Reddit Community Intelligence transforms user conversations into marketing insights. Discover how this controversial AI tool ...
WhatsApp ads rollout begins globally with Status ads and paid channels. Meta ends 11-year ad-free messaging experience for 3 ...
Google and the beginning of a new world where information would be forever at our fingertips. In the 23 years since, Google ...
A change to Slack's Ts&Cs places roadblocks for third-party apps in common use by marketers. Details of the new Salesforce ...
As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...
Meta and TikTok challenge EU's Digital Services Act fees in court, calling calculations 'absurd' and 'discriminatory.' ...
Earlier this year, Netflix’s Adolescence sparked a national conversation around social media, the “manosphere”, and its impact on boys and young men. How are young men represented? Where do they ...
Consumer groups across Europe are accusing Shein of using manipulative tactics like fake countdowns and guilt-tripping ...
Joe Green is a writer based in Bristol, UK. He acquired his first computer and dial-up modem in 1992 and has worked in the tech industry since 2000. He writes and podcasts, specialising in open-source ...
You built your martech stack to bring you closer to your customers — to make sharper decisions, craft smarter campaigns, and drive strategic growth. That’s the dream. The reality? Most stacks are ...
Colm is the editor of MarketingTech, with a mission to bring the most important developments in technology to both businesses and consumers. It can be easy to lose track of how many social media ...